Darbas anglų kalba. Marketingo planavimo procesas: UAB "G4S Lietuva" ir UAB "Likurgas". Introduction. Marketing management and its process. Theoretical review of marketing management and its processes in the company. Five main philosophies of marketing management. Production concept. Product concept. Selling concept. Marketing concept. Societal marketing. Modern marketing concepts. Viral marketing. Marketing process model. Companies JSC "Group Four Securicor (G4S)" introduction. Marketing management of the "G4S Lietuva". Marketing management of the CJSC "Likurgas". Comparative analysis of marketing management means of CJSC "G4S Lietuva" and CJSC "Likurgas". Conclusion.
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